Yellowstone’ and ‘1923’ Fuel Cowboy Travel Trend, as People Flock to Nature
In recent months, the demand for cowboy travel experiences has witnessed an unprecedented surge, with destinations like Yellowstone National Park and locations inspired by Paramount’s hit TV series "1923" leading the charge. This trend can be attributed to a growing fascination with the American Wild West, combined with an increased desire for immersive, natural escapes.
As seen in Paramount’s "1923," set against the stunning backdrop of 1920s Montana, the appeal of the great outdoors has taken center stage. The show, starring Helen Mirren and Harrison Ford, captures the essence of rugged individualism, freedom, and the awe-inspiring beauty of nature. This resonates deeply with viewers, driving an insatiable appetite for travel experiences that bring them closer to the majesty of the American West.
One of the primary destinations feeding this trend is Yellowstone National Park. America’s first national park has long been a magnet for travelers seeking the thrills and adventure of the open range. As the series’ popularity soared, so too did the numbers of visitors drawn to Yellowstone. This influx of cowboys and cowgirls, urban dwellers alike, has put the park back in the limelight, cementing its position as a travel destination of unparalleled natural beauty and charm.
Getting in on the Action
While Yellowstone and other iconic locations have always held allure, new-generation travelers, often inspired by their favorite shows, are increasingly looking for experiential trips that immerse them in the culture and beauty of the West. This growing desire for interactive adventures has sparked the rise of boutique ranch stays, horseback riding excursions, and ranch-hand-for-a-day programs, which offer up-close-and-personal encounters with working ranches, cowboys, and wild landscapes.
Where to Go for the Ultimate Cowboy Experience
So, where to ride off into the sunset like your favorite stars of "1923"? We recommend the following must-see destinations:
- Yellowstone National Park, Wyoming: Where America’s best-kept natural secret awaits exploration on horseback or by four-wheeler.
- Montana Territory, USA: Discover the "Big Sky" and rugged hills, where authentic cowboy culture lingers.
- Big Horn Basin, Montana: Experience rustic ranch life at a working guest ranch, or try your hand at cattle wrangling.
- Jackson Hole, Wyoming: Join a scenic horseback ride or take part in a high-energy cattle drive like no other.
- Red Rocks, Colorado: Experience the spiritual and breathtaking energy of these 250-million-year-old rock formations, a.k.a. nature’s amphitheater.
Whether it’s immersing oneself in the natural grandeur of the American West or simply catching the cowboy travel bug, now’s the time to saddle up and ride the tide of the Wild West experience.
Word to the Wise:
Cowboy travel may just be getting its due in 2023, but to get the full picture, immerse yourself in local culture and cuisine, ride off into the sunset, or get your cowboy fix at:
- Chuck Wagon Chilies: An all-American tradition: hearty beans, ground beef, and spices all simmered down into a classic dish.
- Line Dancin’ Lessons: A dance that needs no introduction. Swing your way through the classic and modern beats, and mingle with fellow dance enthusiasts.
- Ranch-hand Rides: Experience an adrenaline rush alongside rugged cowhands and their mighty horses, as the two of you chase after stampeding cattle, an unforgettable and truly Wild West adventure.
Experience the thrill and awe of Yellowstone, "1923," and cowboy culture while rediscovering your sense of freedom, adventure, and connection to nature. Time to ride, ride, ride – and lasso the Wild West experience like never before!
