How artistic postal clubs are rekindling the love of mail
People are getting back to the art of letter writing thanks to art post clubs. Ironically through social media. Mostly based on a monthly subscription, art mailing clubs are a physical postal service in which artists deliver curated artwork, small memorabilia and letters to members, usually by mail. We catch up with some of the young men who run these clubs.
Envelope of happiness
The joy of receiving a letter, the intimacy of reading something written and sent only to you, was immense for Megha Saji. The 24-year-old artist from Thiruvananthapuram wants to share this feeling with others through her budding art mail club.
Kumo Art Mail Club Megha Saji sends subscribers a letter, a painted postcard, a bookmark and some stickers | Photo credit: SPECIAL ARRANGEMENT
Megha first came across the idea on Instagram. “I didn’t know about mail clubs or how it works. While scrolling I saw a stranger’s account doing it. I was intrigued by the idea and wanted to do something similar here,” says Megha, who runs the Kumo Art Mail Club, on her Instagram page @measthetic_.
Megha Saji | Photo credit: SPECIAL ARRANGEMENT
Every month, Megha sends her subscribers an envelope consisting of a letter, a painted postcard, a bookmark and some stickers. “I plan to add more features every month,” he says.
Kumo Art Mail Club Megha Saji sends subscribers a letter, a painted postcard, a bookmark and some stickers | Photo credit: SPECIAL ARRANGEMENT
After asking about the addressee and sharing news about her life, Megha’s letters usually delve into some event in her life and explain it as a story with a message. “Many people reply and express their happiness after receiving the mail,” he says. For now, Megha has decided to continue with the postal club. “I’m getting a warm response and my subscriber count is growing every month. I want to build a community of friends,” he adds.
Who to write to
Art mail Theertha IP has lots of surprises for subscribers | Photo credit: SPECIAL ARRANGEMENT
Kannur-based freelance artist Theertha IP officially launched her artist mail club in December last year. “I’ve always loved sending mail – letters, postcards and birthday cards. At first I sent postcards to myself, then slowly I started sending postcards with my pictures to my friends. After I shared it on my Instagram account @vridha.bytheertha, I started getting requests for mail from others,” says the 26-year-old, who runs the brand Vridha, which deals in giftware, handmade postcards, magazines, upcycled.
Envelopes with four to six items, including a letter, a painted postcard and other surprises, reach Theertha subscribers once a month.
The content changes every month, so every cover is full of surprises. “I don’t follow a theme. A conversation that sticks with me, a view that catches my eye, souvenirs from places I visit, crafts, stickers – all of that becomes part of the mail,” he says.
Art mail Theertha IP has lots of surprises for subscribers | Photo credit: SPECIAL ARRANGEMENT
“My texts usually include some kind of challenge asking subscribers to try a few activities – anything they want, maybe something creative or even travel,” mentions Theertha, who adds that they often write back to share the results. “Many are interested in writing letters. They often have no one to share this passion with. My goal is to build a collective where they can enjoy it together,” adds Theertha.
Theertha IP | Photo credit: SPECIAL ARRANGEMENT
For little women
When Maria Shibu, 22, took a gap year after graduation, all she wanted to do was explore herself. While understanding her interests and desires, the Kottayam native found a way to help other women find their time – all with the support of an envelope full of whimsical surprises.
Through her women-only artistic mail club, Little Women Mail Club (@_mariashibu_), Maria wants to create a safe space to help women find time for themselves.
Maria Shibu | Photo credit: SPECIAL ARRANGEMENT
Each month, club subscribers receive an envelope for this purpose. Art mail includes a crossword newspaper, fun activities, a monthly checklist, movie and music suggestions, artwork, postcards, photos, an activity card, and a handwritten letter.
“There is a theme for each month and all the pieces are adapted to that,” says Maria. All packaging elements are carefully selected.
While newspapers suggest ways to engage without electronic devices, Maria wants to give subscribers something unique and only theirs.
Curated pieces of art mail sent by Maria Shibu to subscribers of her Little Women Mail Club | Photo credit: SPECIAL ARRANGEMENT
“The idea behind a photograph is to share a memory of a place,” he says. The photos shared are mostly taken by Maria and sometimes by two of her friends who help her in this endeavour.
Published – 8 Oct 2026 12:12 PM IST