
According to US medical officials, approximately 90% of American ice cream manufacturers have undertaken to remove artificial dyes from their products in the next three years.
This step is part of a wider voluntary effort that Trump’s administration supports to eliminate synthetic colors from American food supply due to potential health problems.
The main American ice cream manufacturer to drop from artificial dyes soon
On Monday, July 15, the obligation concerns approximately 40 companies in the ice cream industry and frozen dessert, although specific brands have not been published.
Seven oil-based dyes-red 3, red 40, green 3, blue 1, blue 2, yellow 5 and yellow 6-be discarded by 2028, said Michael Dykes, President of the International Milk Food Association. Turkey CEO Hill Dair Andy Jacobs was among those who supported this initiative.
The US Commissioner for Food and Drug Administration Marty Makara called Shift a “Renaissance moment for Health in America” and said that new natural alternatives such as Gardenia (Genipine) Blue have received the FDA approval. This plant -based dye can now be used in sports drinks, confectionery and other products.
The FDA previously banned the Red 3 early this year due to the risks of cancer observed in animal studies. While companies must stop using the dye by 2027, Makars issued a letter encouraging faster action on Monday.
Despite extensive praise, some health experts will be careful that the removal of the dyes itself will not cause ice cream healthy food. “It is still a food that should be consumed in moderation,” said Deanna Hoelscher, a nutritionist at the University of Texas, and noted that added sugars and saturated fats remain key contributors to chronic disease.
Makars also indicated that the upcoming federal eating instructions could reconsider long -term views on saturated fats and heart disease and call the current position “70 -year demonization of natural saturated fat”.
The consumer advocates the expression of his fears
Consumer advocates, although supporting direction, have questioned whether voluntary compliance would be sufficient. “Talk is cheap,” said Thomas Galligan from the Center for Science in the public interest. “It remains to be seen if they really follow.”
According to data on industry, the average American consumes approximately four gallons of ice cream per year. Federal officials encouraged the manufacturers to accept natural agents of color derived from fruit juices, plant extracts and similar sources.
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