Travel operators, hoteliers and houseboards will solidify for a sharp failure in the coming weeks after the strike killed at least 26 years and injured the 12 strike and its subsequent charm of debt, loss and economic uncertainty for more than two million people in the region.
The attack had a deep impact, acknowledged Nazir Rah, the CEO of Rah Bagh from Orchard, the 41-clerk’s boutique assets with the apartment overlooking the quiet lake. “We have received several cancellations from guests who are already in Kashmir, and we will undoubtedly have an immediate impact on our tourism will undoubtedly have an immediate impact on our tourism.”
The occupancy throws
According to the owners of the houseboat of the valley and some hoteliers, the occupancy rate was about 80% before the attack. However, the incident triggered a wave of abolition and reduced the occupancy to 10-20%.
Fear also dried up fresh reservations. Muzaffar Ahmad Lone, who runs a pension in Pahalgam, said the region was emptied overnight. Wednesday is also Bandh in the state. Lone added: “We had a perfect season ahead of us with a high expected degree of occupancy, but now we are facing a bleak future. The terrorist attack has stabbed the image of the whole tourism.”
Mushtauq Chaya, chairman of the Jammu and Kashmir Hotelier Club, agreed that the degree of occupancy has threw itself. Operating operators and hotel managers across Kashmir, including CHABRA, the general director of the luxury Khyber Himalayan Resort & Spa, pointed out extensive abolition.
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The owners of the houseboat on Dal Lake, who were fully booked until June, also saw mass abolition. Manzoor Kundroo from the Association of Household Kashmir said that 750 domestic boats and more than 200,000 people were influenced. Similarly, the operators of Šikary, like Mohammad Imran Mir, uncertain about their future without tourists to remain a ferry.
Wait and watch
Suchleta Mukherjee, a member of the Faculty at Calcata College, planned in June with her husband and son a nine -day trip to Kashmir. Immediately after the attack, she canceled the plan. While it has lost the entire amount of airlines and Gulmarg Gondola tickets since it is the peak, it managed to get some money back to the hotel and houseboat.
Travel agencies are in waiting and tracking mode. In Delhi, managers in Stic Travel Group go out from small home groups and couples who have already booked travel packages to Srinagar, Gulmarg and Pahalgam. “Although it is too soon, some of them asked for a change in Kulle or Instance and in other places. It is very worrying because the tourism in the valley has just begun in the last 2-3 years, which gave the local residents to a living,” said Subhash Goyal, chairman of Stic.
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Travel authorities expect the effect to leave at least two weeks.
Tourist focus
According to the latest data of the Ministry of Tourism, home tourist visits of Kashmir in 2022 and 2023 were 18.5 million and 20.6 million and, respectively, exceeded 1620 million. International travelers are much less. In 2022, the state visited about 20,000 international passengers, which in 2023 rose to 50,000.
Rajiv Mehra, President of the Indian Association of Touroperators (Iato), said that many passengers will be canceled this week and next week, and the next week after the next time, reservations may come, which can lead to 10-15% repair in hotel and airlines prices. “It is a bit sad that the market has just opened in terms of tourism and indirectly, many of those who live in the state are associated with the tourist economy and can also see the impact on their livelihood,” he added.
Although there may be an immediate effect, it does not have to leave an international traveler a lasting impression, said Rajeev Kohli, a joint director of an incoming travel company based in Grrabogram, Creative Travel.
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Rauf Tramboo, President of the Kashmir Travel Agencies Agors (Taak), said the attack had an immediate impact on the film industry, and the schedule plans stopped and reserved abolition on the rise. “We assure tourists that such incidents will not happen again, but they are on them by a direct attack on them and frightened. In balance.”
(Tagstotranslate) Kashmirian tourism