
Haldar, senior vice -president, follows Manu Saxen, veteran TVS for more than two decades, who, according to two people who are familiar with development, product development and engineering for India and overseas markets.
TVS also appointed Vimal, his current head of the premium two -round business to supervise the home enterprise in Norton, a British motorcycle manufacturer who bought TVS in 2020.
These changes in management follow in February the appointment of Gaurav Gupta TVs for the president of their two -round business. Before joining TVS, Gupta was a deputy director JSW MG Motor India.
“Changes in the structure are effective in this financial year and will come into effect from April,” said one of the above.
TVS entered EV SPACE in 2020 with the start of the IQUBE electric scooter. Saxen, who has been in society since 2004, has led her. Haldar, which is currently also led by TVS motorcycles, has been in the company since October 2011.
TVS confirmed the development and explained its business structure in response to Tomint questions. TVS has three trading heads-Guuv Gupta, President of the Indian Two-Care Business, Peyman Kargar, Head of International Entrepreneurship, and Rajat Guptta, business mobility-kirting heads directly to the CEO (CEO) of Radhakrishnan.
Two trading heads – took the premium business (including Norton) and Aniruddha Haldar, the commuting and EV business and the head of the corporate brand and the media – forbid GUPTU.
Growing market share
“In other key MANU Saxen, Global Planning, Design and NPD (2W),” Tomint said.
The presence of the two -wheel manufacturer in the electrical ecosystem has expanded to 237,576 scooters in FY25 and caught 21% of the market share compared to the previous year and grew by approximately 29%. Of the total income of the company £44 089 crore in the last fiscal, £The EV business came 3,364 crore.
The company will reflect the competition of Ola Electric Mobility Ltd and Bajaj Auto LTD, who are fighting market leaders last year. Bajai, whose electric scooter Chetak helped to double the growth of FY25, reached a sales of 230 806.
During the current financial year, TVS has made progress on the electric scooter market, and in April and May it designed a sales chart with 19 937 and 24 561 electric wheels.
As the company acquires the market leadership in the electrical two -round segment segment, analysts have noted that TVS products find traction on the market.
“The TVS engine has established an IQUBE as a strong E2W segment, now offers three batteries (2.2 kWh, 3.4 kWh and 5.1 kWh) and expands its presence to approximately 950 retailers,” Axis Securities said in April 29.
The company remained bulls on the electric scooter market, which, according to its CEO Radhakrishnan, will help push scooters on the total two -wheel market.
Expanding market
“I think every time I look at it because I said that EV came to the scooter industry will increase in the category.
“If you look at the share of the scooter category, it is now somewhere around 38%. It is likely to increase, because scooters have their own comfort, their own benefits and scooters EV, almost 1.2 million, whatever we have seen, I think we expect scooters to grow,” he added.
In the FY25 in the country, the sales of scooters recorded 17% to 6.75 million units, leading to the overall growth of the two -wheels market.
Meanwhile, the company is also trying to use the premium motorcycle market in the country by introducing Norton. The company acquired the British premium brand of motorcycles in 2020 in the All-Cash for £153 crore. Since its acquisition, the company has invested more than £1,000 crore in business.
Norton will present its first product on the Indian market later in this fiscal year.
The TV stock price in 2025 increased by 21.2% compared to the NIFTY Auto increase.
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