Food delivery platform Zomato on December 31 released a comprehensive data report showcasing India’s food delivery patterns as seen in 2025. The data revealed that Delhi-NCR recorded 4.22 million more orders than Mumbai and 4.22 million more orders than Bengaluru when based on details registered up to December 28, 2025.
The caption of the post read, “When India gets going, we get going.”
The National Capital Region has made a name for itself in food delivery with a strong appetite for online food ordering. Delhi-NCR, which ranked as Zomat’s largest market in terms of total order volume, reported 18.72 lakh orders at 8.25 pm, marking it as “India’s national dinner time”. IIT Kharagpur topped the list of total orders from university campuses with 2.4 lakh orders, followed by IIT BHU and IIT Bombay.
Internationally, Deepinder Goyal’s platform has performed strongly, especially in the Middle East region. The UAE recorded 2.30 million orders in 2025, followed by 1.2 million orders in the United States and 80,000 in the United Kingdom. Meanwhile, Vijaywada Junction reported 1.4 million orders this year.
On Raksha Bandhan, 171 sweets were ordered every minute and on Christmas, 98 cakes were ordered every minute.
The hungriest minutes of the day are listed below:
- 20:25 – 18.72 million orders
- 20:24 – 18.71 million orders
- 20:22 – 18.69 million orders
Zomato offered incentives at peak times ₹120 to ₹150 per order from 6 PM to midnight.
Zomato Delivery Partner Incentives
Anticipating a spike in demand during the year-end days, Zomato has raised incentives for its delivery partners for the New Year peak.
The move came as gig workers across India went on strike in protest, including delivery partners working with food aggregator platforms such as Zomato and Swiggy. The concert workers protested against low wages, inadequate social security and poor working conditions.
In a statement, Zomato termed its recent incentive hike as unrelated to the strike: “This is part of our standard annual operating protocol during festive seasons, which typically see higher earning opportunities due to increased demand,” a spokesperson for Eternal, Zomato’s parent company, said in a statement.
